When it comes to the intersection of streetwear, luxury, and everyday comfort, Essentials by Fear of God is stealing the spotlight. Loved by celebrities, adored by Gen Z, and increasingly embraced as a gender-neutral fashion staple, Essentials clothing has cemented itself as the go-to for those who want to look effortlessly cool without screaming for attention.
Whether you’ve spotted an oversized hoodie on Hailey Bieber, a perfectly slouched tracksuit on Justin Bieber, or that iconic logo tee across your Instagram feed, one thing is clear: Essentials isn’t just a clothing line—it’s a cultural moment. Let’s dive into why it’s everywhere right now, how to style it, and why you probably need at least one piece hanging in your wardrobe.
Celebrity Seal of Approval
Nothing says trend like the A-list stamp of approval. Essentials has become a favourite among fashion-forward celebrities who champion that “quiet luxury” vibe.
- Hailey Bieber often pairs her Essentials hoodie with biker shorts and chunky trainers for that off-duty LA model aesthetic.
- Kendall Jenner has been snapped layering oversized sweatshirts with leather trousers, elevating the loungewear into a chic street look.
- Justin Bieber, a long-time fan of Jerry Lorenzo’s designs, mixes Essentials sweats with baseball caps and sneakers, proving it’s the ultimate laid-back uniform.
When celebs normalise mixing designer handbags with oversized loungewear, it validates Essentials as the perfect “anywhere, anytime” brand—be it coffee runs, airport fits, or even front-row fashion shows.
Streetwear Meets Simplicity
Streetwear has often been synonymous with bold graphics and hype drops, but Essentials flips the script by keeping things understated. Neutral palettes, clean logos, and a minimal silhouette mean the clothing works as both fashion and function.
This simplicity is exactly what Gen Z—and increasingly millennials—are craving: pieces that don’t need to shout but still say something. The muted tones slip seamlessly into capsule wardrobes, letting you remix your look endlessly. Whether it’s a taupe hoodie, cream joggers, or an earthy green sweatshirt, Essentials delivers timelessness wrapped in comfort.
The Gender-Neutral Appeal
One of the biggest wins for Essentials is how effortlessly it crosses gender boundaries. Oversized hoodies, relaxed joggers, and boxy tees are intentionally designed to look good on everyone.
This fluidity aligns perfectly with Gen Z’s embrace of genderless fashion. Rather than being boxed into “menswear” or “womenswear,” Essentials offers a playground of silhouettes that anyone can style. Girls raid their boyfriends’ hoodies, boys steal their sisters’ tees, and suddenly there’s no distinction—just great clothes worn your way.
The result? A democratised fashion vibe where comfort and confidence take centre stage.
Gen Z’s Favourite Uniform
If you scroll through TikTok, you’ll notice Essentials clothing is practically a wardrobe requirement for Gen Z. Why? Because it nails three things this generation loves:
- Versatility – Perfect for lounging, studying, or stepping out.
- Aesthetic Neutrality – Minimal design means it works with nearly anything.
- Social Currency – Owning a piece feels like being part of a fashion-savvy club.
But it’s more than just hype—Essentials fits into Gen Z’s values of sustainability and minimalism. Rather than chasing flashy trends, they’re choosing investment pieces that outlast seasonal cycles. Essentials ticks that box with ease.
How to Style Essentials (Without Looking Like You Just Rolled Out of Bed)
Sure, loungewear is comfortable, but Essentials can be so much more. Here are a few fashion hacks to elevate your look:
- Monochrome Magic: Match your hoodie and joggers in the same shade for a sleek, put-together vibe. Add a structured trench or oversized blazer, and you’ve got instant street-style points.
- Accessorise Smartly: Pair with chunky gold jewellery, a designer crossbody, or even a cap to balance the relaxed silhouette with personal flair.
- Sneaker Swap: Switch your everyday trainers for statement sneakers—think Jordans, Yeezys, or even a classic Air Force 1—to instantly upgrade the look.
- Dress It Up: Believe it or not, an Essentials hoodie works under a leather jacket or tailored coat. Throw on some Chelsea boots or heeled boots for a “smart meets street” moment.
- Layering Game: Boxy tees layered over long sleeves or under an open shirt give that grungy, effortless cool that TikTok loves.
Cultural Influence: From LA to London
Essentials might have roots in Los Angeles streetwear, but its influence has gone global. Londoners pair Essentials joggers with trench coats and Dr. Martens for that edgy, rainy-day chic. In Tokyo, the muted palettes blend seamlessly with minimalist city aesthetics. Across Europe, the brand is embraced as part of the growing “quiet luxury” wave that values subtle branding over logos-on-logos.
Essentials has become a cultural passport: no matter where you are, it signals that you understand modern streetwear without trying too hard.
The “Quiet Luxury” Movement
If the early 2010s were about loud designer logos, the 2020s are about understated luxury. Essentials nails this vibe—minimal branding, premium fabric, and timeless design. It’s what fashion insiders call investment dressing: buying fewer, better things that always look good.
This trend isn’t just about clothes; it’s about attitude. Essentials says, “I care about style, but I don’t need to shout about it.” It’s stealth wealth for the streetwear crowd.
Why You Need at Least One Piece
Whether you’re building a capsule wardrobe, revamping your airport looks, or just want a hoodie that works with everything, Essentials is a smart investment. Think of it as the fashion equivalent of a Swiss Army knife—practical, versatile, and surprisingly stylish.
And here’s the kicker: once you buy one piece, you’ll want more. Because once you’ve felt that blend of cosiness and cool, regular hoodies just don’t cut it anymore.
Final Thoughts: Essential, Indeed
Essentials clothing has gone beyond being just another streetwear drop—it’s become a cultural staple. With celebrity influence, global appeal, and a gender-neutral ethos, it’s clear this is more than just a passing trend.
From Gen Z TikTok stars to Hollywood icons, everyone is styling Essentials their own way. The best part? So can you. Whether you dress it up, keep it casual, or make it part of your capsule wardrobe, Essentials proves that sometimes the most powerful style statement is simplicity itself.
So, the only real question left is: which colour are you getting first?